01 / INVENTORY
Automatic Vehicle Inventory
Feed dealer inventory into Auto Buyers Market so vehicles can be added and maintained without rebuilding every listing by hand.
Used Car Marketing for Independent Dealers
Marketing Used Cars Everywhere Buyers Look.
Your inventory should do more than sit on your lot and wait. MarketingUsedCars.com is powered by Auto Buyers Market and built around a practical goal: distribute used vehicle inventory across more online channels so more shoppers have an opportunity to find it.
Auto dealer? Questions about inventory marketing: (561) 459-3600
Used Car Marketing Strategy
Inventory needs distribution, not just a place to sit online.
A dealership website is important, but used car marketing works best when inventory can appear in more than one place. Auto Buyers Market helps create additional routes between your vehicles and the people already looking for used cars.
02 / CRAIGSLIST
Craigslist Vehicle Marketing
Extend used car advertising into Craigslist, a channel that remains especially useful for local independent dealers and value-focused shoppers.
03 / SEARCH
Search Visibility
Create more searchable inventory pages and more ways for shoppers to discover available cars through the wider web.
04 / SOCIAL
Facebook Exposure
Support used vehicle visibility on social channels and give inventory another opportunity to reach local automotive shoppers.
05 / MARKETPLACE
Auto Buyers Market Listings
Place vehicles inside a marketplace where shoppers can search participating dealers, compare makes and models, and view individual listings.
06 / DEALER
More Paths to Your Store
The goal is not traffic for traffic's sake. The goal is to give real used car shoppers more opportunities to find a vehicle and connect with the dealer.
Inventory Distribution
Marketing a used car is not one ad. It is a distribution strategy.
Every vehicle has a limited selling window. The longer a unit sits, the more important it becomes to create new opportunities for discovery. Broadening online exposure can help a dealer reach shoppers who may never begin their search on the dealership's own website.
“Put the inventory where the shoppers are already looking.”
That is the idea behind MarketingUsedCars.com and Auto Buyers Market.
How It Works
A simpler way to market a changing used car inventory.
Used inventory changes constantly. A marketing system should be able to keep up with vehicles arriving, selling and moving off the lot.
01
Connect Your Inventory
Your available vehicles are fed into the Auto Buyers Market system rather than requiring a dealer to create every marketplace listing from scratch.
02
Keep Listings Moving With Your Lot
Inventory is refreshed nightly, helping the marketing presence follow the dealership's active vehicle selection as it changes.
03
Expand the Number of Discovery Points
Vehicles gain additional exposure through Auto Buyers Market and other online channels, including Craigslist, Google and Facebook.
04
Give Buyers a Clear Path to the Dealer
Vehicle listings identify the participating dealership and help shoppers move from online research toward direct dealer contact.
For Independent Used Car Dealers
Your own website can be the home base. It does not need to be the only place your cars appear.
Used car shoppers search by price, make, model, body style and location. The more useful paths leading to your inventory, the more chances there are for the right buyer to find the right vehicle.
- Market newly acquired used inventory
- Create more exposure for aging units
- Reach local shoppers outside your own website
- Support dealer visibility across multiple online channels
- Keep vehicle marketing aligned with changing inventory
Powered by Auto Buyers Market
MarketingUsedCars.com is focused on the dealer side of the marketplace.
Auto Buyers Market gives shoppers a way to search used vehicles from participating stores in one place. MarketingUsedCars.com approaches the same platform from the dealer's side: how to get changing used inventory in front of more potential buyers.
It is a focused marketing resource for dealerships that want broader online inventory exposure without turning this site into a second full automotive marketplace.
MarketingUsedCars.com is powered by Auto Buyers Market.
Ready to market your used car inventory?
Connect with Auto Buyers Market and create more opportunities for online shoppers to discover your vehicles.